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06 February 2008

Rihanna Launches Her Own Line Of Umbrella's

Source - Thatgrapejuice

Yeah I Know, Most Of You Are Sick To Death Of Hearing About Rihanna's Umbrella.

But now she has taken the whole theme even further, in a brilliant marketing step, she has decided to launch her very own line of Umbrella's at New York's - Macy's Department Store. I'm not sure if it will be a success, but it will definitely raise Rihanna's profile even further.


I don't think hat this is a great step in the direction of musical respect, most critics already hate Rihanna, because of her flaky vocal talent. Still, I can't her on her, she is really doing her own thing, developing the Rihanna brand & maybe even rivalling R&B superstar Beyonce.

Feeling The New Rihanna Venture?
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